From shareholders to stakeholders
“Ahhh, the crisis..”.
While the financial crisis lingers, the way most businesses are run hasn’t changed. The significance of the maintenance of this status quo is best reflected in 80-20 Pareto Principle. A small number of businesses (and people) control a huge share of the world economy, and thus the way these businesses are run defines the direction the world economy takes. These businesses (and individuals) are the major shareholders of our world.
Why is this a problem? Human nature has a strong individualistic component that cannot be ignored. However, the counter-weight to this component is “the crowd”, which occasionally collectively take decisions that are often wiser than the decisions of the businesses and individuals that control them.
Who is driving the economy? The crowd
Who is buying goods? The crowd
Who has a decisional power? NOT the crowd
The financial crisis has brought this inequality to the forefront. The crowd is now feeling that its collective wisdom should be better represented in decision making circles.
At Travellution we agree that the crowd should be involved in the decision making process as it is our users who enrich Travellution’s social network. This is our vision. From shareholders to stakeholders.